If AI tools like ChatGPT have felt a little intimidating, overwhelming, or like “one more thing” you don’t have time to figure out—this post is for you.

You don’t need to be a tech expert to use ChatGPT in your business or everyday life. You just need to know how to ask it the right questions and use it in a way that actually helps you—not distracts you.

Let’s break down how to start using ChatGPT for marketing, content, planning, and even meal prep—without getting stuck, wasting time, or sounding like a robot.

Why ChatGPT Is Still My Favorite AI Tool

There are so many AI tools out there right now. New ones drop daily, and platforms you already use (like Meta) are rolling out their own versions. It’s a lot.

Here’s the truth: the best AI tool is the one you’ll actually use.

For me, that’s still ChatGPT. I’ve been working with it long enough that it knows my brand, my tone, and my goals. I’ve trained it to sound like me and deliver results that feel personal—not generic. And I don’t want to start over with every new tool just because it’s shiny.

If you’re already using ChatGPT—or just getting started—you’re in the right place.

Tip 1: Be Specific with Your Prompts

The #1 mistake I see people make? Asking ChatGPT vague questions and expecting gold.

Here’s a real example from when I first started:
I asked ChatGPT, “What are the most googled frustrations when it comes to marketing for small business owners?”

Seems smart, right? But I hadn’t clarified who my ideal client was yet. So I got a bunch of general answers that didn’t really help me create content or solutions.

So I flipped it.
I asked: “What questions do you need me to answer so you can give me better data?”

Yep—you can actually ask ChatGPT to ask you questions so it can refine its answers. Once I told it who I served, what stage of business they were in, and what I wanted to create—it gave me much better insights.

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Tip 2: Ask It to Act Like an Expert in a Specific Role

One powerful way to improve your prompts is to assign ChatGPT a role. You can say things like:

• “Act as a brand strategist creating a launch plan for a beauty studio.”
• “Act as a nutritionist building a high-protein meal plan for busy moms.”
• “Act as a social media manager creating a content calendar for a lash tech.”

The more detail you give, the more accurate and tailored the results.

Here’s a great example:
For a small aesthetics studio, you might say:
“Act as a content strategist for an aesthetics business that specializes in lash lifts and dermaplaning. Generate 10 Reels ideas that highlight services, answer FAQs, and attract new clients locally.”

Boom—now you’re not brainstorming from scratch.

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Tip 3: Use It for Everyday Life Tasks (Not Just Work)

Once you get the hang of it, ChatGPT becomes more than just a business tool—it’s a time-saver for real life too.

Meal Planning? No Problem.

You can literally tell it:
“Here are the ingredients I have: ground turkey, eggs, sweet potatoes, spinach, and feta. Can you create a 3-day meal plan that’s high in protein?”

Or for me, I’ll ask for:
“Quick pre- and post-workout snack ideas high in protein, with simple recipes and a shopping list.”

It gives me what I need without scrolling Pinterest or Googling for 20 minutes.

Time Management Help? Yep.

You can say something like:
“I’m overwhelmed trying to juggle client work, content creation, and kids’ activities. I have 10 hours a week for business—how should I structure my time?”

Give it your real struggles, and it can offer customized solutions—not generic advice.

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Tip 4: Train ChatGPT to Sound Like You

Yes, it can sound like a human—and yes, that human can be you.

Here’s how to do it:

• Give it examples of your writing style (captions, emails, etc.).
• Tell it what you like and don’t like (e.g., “Avoid trendy phrases. I don’t say ‘slay’ or ‘boss babe.’”)
• Be clear about your tone (for me: direct, witty, business-savvy, and not fluffy).

Once you’ve taught it, save that thread—or use a custom GPT—to build a voice that’s consistent and totally you.

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Tip 5: Create Reusable Prompt Systems

Here’s a time-saving hack:
Any time you use a prompt that works well, save it. Create a “Power Prompt” doc where you keep:

• Prompts for captions
• Prompts for email ideas
• Prompts for content calendars
• Prompts for lead magnet outlines
  …and more

That way, you’re not starting from scratch each time—and your results keep getting better.

Want My Best Prompts? They’re Inside The Marketing Blueprint

Inside my course, The Marketing Blueprint, I give you proven, plug-and-play ChatGPT prompts for:

• Content creation
• Email sequences
• Social media strategy
• Launch plans
  …and more.

No guesswork. No blank screen syndrome. Just tools that actually save you time and help you show up with clarity and consistency.

You’ll also get frameworks, swipe files, and a step-by-step system for simplifying your marketing without burning out.

👉 Learn more about The Marketing Blueprint here.

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Final Thoughts: You Don’t Need to Know All AI. Just Learn One.

You don’t have to use every new AI tool that launches. You just need to learn how to use one—well.

Start small, get specific, and keep refining. The more you use ChatGPT for marketing, content, and life, the more helpful it becomes.

Now go teach your AI assistant to sound like you, think like you, and give you back time you can use somewhere else—like doing the work you actually love.

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Want help using ChatGPT in your marketing strategy?
Check out The Marketing Blueprint or DM me on Instagram—happy to point you in the right direction.

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